Transform to ShineÂ
Through Psychotherapy and Coaching
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Transform to Shine:Â Welcome to Your Brightest Chapter!
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At Transform to Shine, true transformation isn’t just about a change in mindset or a new address—it’s about aligning your inner world with your outer reality through the power of Love, Inspiration and Joy.
Whether you are navigating the depths of your past and healing old wounds, or designing and architecting your future personal and professional lives, I am here to ensure you do so with a heart that is full and a spirit that is bright.
Through Psychotherapy and Coaching, you can transform yourself, grow your business, and build the life of your dreams!
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My Philosophy, Expertise, and Approach
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Hi, I’m Matt Porter, your guide on a transformative journey to align your intuition, purpose, and power.
Most of us live our lives in sections—separating our mental health from our professional goals, and our internal happiness from the spaces we inhabit. But true fulfillment happens when these elements work in harmony.
As a Licensed Psychotherapist and Certified Coach, I offer an integrated approach to your evolution. Whether we are healing your past, transforming your present-future self, or designing your professional future, my mission is the same: to help you Transform and Shine.
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The Foundation: Healing with Love and Resilience
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My approach is anchored in 25 years of service as a psychotherapist, clinical supervisor, and educator. My journey began in the San Francisco Bay Area, working with children and adolescents facing profound emotional challenges. That work transformed my mindset forever; it taught me to see the whole person—a reservoir of untapped potential that only requires the right combination of care, consistency, and determination to emerge.
At the UCSF Langley Porter Psychiatric Institute, I specialized in helping adults navigate acute crises. Drawing on my background in Mindfulness, I utilized Dialectical Behavior Therapy (DBT) to give clients practical, real-world tools to manage distress and communicate with skill.
However, my greatest lesson in healing came through my own vulnerability. After experiencing the profound grief of losing patients to suicide, I sought out EMDR (Eye Movement Desensitization and Reprocessing) for my own recovery. The results were dramatic. In just four sessions, my anxiety vanished. Today, I use EMDR as one of my "superpowers" to help my clients achieve rapid, sustainable healing from trauma, allowing them to step out of the past and into the light.
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The Momentum: Growing with Inspiration and Clarity
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I have always been a student of human potential. This curiosity led me from the therapy room to the lecture hall, where I taught Psychology at Berkeley City College. Teaching forced me to break through my own performance anxieties and become a master communicator of complex psychological truths.
My fascination with the "science of the making it happen" eventually led me to NLP (Neuro-Linguistic Programming) and the 3 Principles of spiritual psychology. But the final piece of the puzzle clicked in 2024 when I joined the faculty of the Academy of Neuro-Shine Technology™.
As an ICF Certified Coach, I use the science of language and the power of consciousness to help you bridge the gap between "knowing" and "doing." I don’t just help you understand your mind; I help you program it for success, joy, and professional impact.
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Designing Your Pathway
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The principles of Love, Inspiration and Joy are the three pillars that guide both my psychotherapy and coaching practices.Â
Whether you are seeking:
- Deep healing through psychotherapy to clear the trauma of the past and embrace your present self;
- Professional transformation through coaching to align your goals and dreams with your daily practices and routines;
- Personal transformation through accessing your inner potential and clearing obstacles to inner and outer freedom.
I am here to support and guide you through every step of your process. Let’s design a life that doesn't just look good on the outside, but feels powerful and aligned on the inside.
Are you ready to shine?Â
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The Transform to Shine Promise
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"I created this practice because I believe that you shouldn't have to segment your life to find fulfillment. You deserve to be inspired in your work, joyful in your life, and loved in your own skin. Together, we will bridge the gap between where you are and where you are meant to shine."
— Matthew Porter, Psychotherapist, Coach and Realtor
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Matthew Porter, LMFT, ACC,
Licensed Psychotherapist | Certified ACC, NLP & Neuro-Shine Technology™ Coach | Professional Coach Educator Â
I believe that true fulfillment isn’t segmented—it’s integrated. With 25 years as a Licensed Psychotherapist and 10 years as a Certified Coach, I help high-achieving individuals align their inner healing with their outer success.
My approach, Transform to Shine, is built on three pillars: Love (healing the past through EMDR and psychotherapy), Inspiration (designing and architecting the future through Neuro-Shine coaching), and Joy (living a life that aligns with your goals and values). Whether you are breaking through lifelong trauma, scaling your professional impact, or finding true inner peace and joy in your life, I provide the clinical depth and the practical skills and tools to get you there.
Let’s stop living in sections and start designing a life that shines from the inside out.
Connect with Matt Porter, LMFT, ACC
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 Professional Testimonials
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 Dr. Shiny Burcu Unsal, ICF MCC, NLPT, PhD, M.PsyD Mindset, Coaching Skills
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Sonia Servidio, Legal Operations Specialist | Paralegal | 🕉️ Kundalini Yoga Practitioner | High-Performance Coach
Matthew brings deep empathy, profound reliability, and integrity to every session. His mindful presence creates a foundation of trust, respect, and genuine care. What makes him exceptional is his soulful commitment to people and his ability to hold space with empathy while asking thoughtful, powerful questions that lead to meaningful breakthroughs.
His presence and uplifting energy inspire me to explore new perspectives, align with my values, and take intentional, confident steps forward. Each conversation leaves me more focused, inspired, and empowered, feeling deeply connected to myself and excited about the future.
Matthew guides with kindness, skill, and wisdom that stay with you long after the session ends.
I cannot recommend him highly enough.
Personal Transformation through Enlightened Self-Study Video Tutorial Courses  Â
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This series of Video Tutorial Courses will Awaken your Intuition as you develop the skills and practices to achieve Self-Actualization. The complete course is broken into 4 Individual Course Modules: Intuitive Resilience; Intuitive Healing; Cult Fevers (Group and Individual Psychology); and Self-Actualize. Each course provides 15-18 short videos filled with illuminating concepts, practices, and thought-provoking questions to lead you toward your highest ideals and Self-determined goals. The courses can be taken individually or as a complete package, as they are designed to build your personal resilience through Mindfulness, intrapsychic health through healing practices, interpersonal health through group and individual psychology, and Self-Actualization through a process of growth, development, and transformation.Â
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 ICF-Accredited ACC Coach Education
with NLP and Neuro-Shine Technology™Â
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Do you have bigger dreams for yourself? Have you wanted a creative, independent and powerful business that promotes the growth and well-being of others? Become an ICF-Certified ACC Coach with the wisdom of Neuro-Shine Technology™ and Neuro-Linguistic Programming. This enlightened Certified Coach Education will not only transform your mind and heart, it will provide you with the tools, knowledge and skills to transform the lives of others through a coaching business that provides flexibility, creativity, and transformational growth!Â